Success Story
How Hotel Agoncev Increased Direct Bookings by 110% in 90 Days
Quick Results Overview
+110% Direct Bookings
+40% Occupancy Rate
-35% OTA Dependency
€25 Higher ADR
70% Faster Check-ins
Hotel Profile
Hotel Agoncev | Sofia, Bulgaria | Modern City Hotel
Property:
Boutique hotel with modern amenities
Location:
Central Sofia business district
Target Market:
Business travelers & cultural tourists
Challenge:
Trapped in OTA dependency cycle
The Problem: OTA Commission Trap
Pain Points Costing Money Daily
- €8,500 monthly in OTA commission fees
- Long check-in queues during 3-6 PM rush
- No guest data from 75% of bookings
- Outdated booking system losing direct reservations
- Manual pricing missing revenue opportunities
The Solution: 90-Day Digital Transformation
Complete control over your business with Inntelligent, through automated functionalities for operational tasks, staff management, sales and finance.
Smart Booking Engine
What Changed:
- Professional booking engine integrated into website
- Real-time availability & pricing
- Fully mobile-optimized experience
- Instant confirmations with full booking details
Result: 25% increase in direct bookings
Supporting Results:
- New booking engine live
- Staff training completed
- Positive guest feedback
Digital Reception
What Changed:
- Contactless mobile check-in
- Digital keys sent directly to guest smartphones
- 24/7 multilingual chatbot support
- Automated payment processing
Result: 68% increase in direct bookings
Supporting Results:
- Contactless check-in launched
- 70% faster check-ins
- Staff efficiency improved by 40%
Smart Pricing
What Changed:
- Dynamic pricing based on demand
- Price adjustments for local events
- Competitor rate monitoring enabled
- Last-minute booking optimization
Result: 110% increase in direct bookings
Supporting Results:
- Smart pricing engine live
- Revenue optimization activated
- €8,500 in monthly commission savings
ROI Breakdown
| Initial Setup | €23,000 |
| Monthly Costs | €1,100 |
| Returns (Monthly) | |
| Commission Savings: | €8,500 |
| Increased Revenue | €22,300 |
| Efficiency Gains: | €22,300 |
| Total Monthly Benefit: | €20,500 |
| Payback Period: 21 days | Annual ROI: | 1,756% |
Implementation Roadmap
Setup & Integration
- Install booking engine
- Train staff on new systems
- Test payment processing
- Create guest communication materials
Soft Launch
- Launch with limited guests
- Collect feedback
- Refine processes
- Monitor performance
Full Deployment
- Activate all features
- Launch marketing campaigns
- Optimize based on data
- Scale successful strategies
Key Success Factors
What Worked
- Staff Training: Comprehensive 2-week program
- Guest Communication: Clear explanation of benefits
- Gradual Rollout: Phased approach reduced risks
- Data Monitoring: Weekly performance reviews
Watch Out For
- Guest Resistance: Some prefer traditional check-in
- Technical Issues: Have support team ready
- Staff Adaptation: Allow time for learning curve
Next Steps for Your Hotel
Immediate Actions (This Week)
Calculate your OTA costs - How much are you paying monthly?
Test your booking process - Try booking on your phone
Survey your guests - Ask about digital preferences
How do their websites compare?
Free Assessment: Analyze your hotel's direct booking potential Custom Plan: Get a tailored 90-day transformation roadmap.
Proven Results: Use the same system that transformed Hotel Agoncev
CONTACT US
Say Hello!
Are you just opening your first B&B and not sure where to start?
Or maybe you're a seasoned hotelier looking to squeeze the most out of your business?
Whatever your situation may be, we'd love to hear from you.
Inntelligent Ltd.
Phone:
UK: +44 7789406540
EU: +359 899175865
UAE: +971 524617694
Email: demo@inntelligent.co.uk
20 Wenlock Road, London N1 7GU, UK
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